Five Suggested Guidelines pertaining to Pastors and Church Staff on Social media marketing
It occurred yet again.
Church leaders fired a pastor because of his social media postings, primarily on Facebook. He also asked me meant for my opinion before his termination. I told him bluntly can get fired. Their posts were argumentative, political, and, at times, caustic. He didn’t listen to me. He tried to convince me personally he had to take a stand on these issues.
He did. And the church management responded as I expected.
The early days of social media were often informational, relational, and familial. Now many of the content are verbal warfare. What, then, need to Christian leaders perform? What are some of the recommendations to follow before you create that next publish? I am certainly definately not infallible, but here are a few lessons I have discovered, mainly from my own mistakes and the errors of others.
1 . Your interaction on social media should glorify God. The challenge with the first and apparent guideline is that several Christian leaders will certainly argue that their snarky post is to defend the honor of God. If you have any kind of second thoughts regarding your pending posting, don’t do it. At the very least, get an opinion from someone you rely on outside your echo chamber.
second . You rarely win arguments on social media marketing. I can’t remember seeing an argumentative or political posting where someone is victorious the debate. One particular point leads to a counterpoint. The discussion becomes more bad and more intense.
3. Remember, you are representing God and your church when you write-up. One church employee wanted to offer a beneficial perspective on a politician to show he was open-minded. The problem is that many church members failed to like that politician. The particular pastor had a mess on his hands.
4. Focus on providing encouragement on social media. Sadly, positive blogposts are such illogisme that they become outliers. Offer those motivating outliers regularly. I typically tweet a Bible verse about once a week without opinion. I am always astonished when someone tells me how God talked to him or her with the tweeted verse.
5. Limit your time and energy on social media. We wonder how much stronger our churches would be if the members spent as much time reading through the Bible as Facebook. If you stay on social media too long, it will harm your spirit. It can be a dark place. It can be a contentious place. Wake up to the Bible each morning, not your preferred social media app.
I actually wrote this post in order to pastors and other cathedral staff. The principles apply, however , to the church members plus Christians. We are all ambassadors for Christ. And we all need to ask for every social media blog post, “What would Christ write? ”
We now have an opportunity to represent our Savior in godly ways on social networking. A few Christians are doing so. Unfortunately, the particular noises of some other Christians often silence the positive posts.
It really is no wonder much of the planet regards us Christians so lowly.
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